Secrets to Pitching (Both) Art Galleries And The Media

Secrets to Pitching (Both) Art Galleries And The Media

Presenting yourself to an art gallery is not that dissimilar from presenting yourself to the media. It’s not a one-to-one correlation, but the approach is very similar. Below are some pitching tips to consider when contacting one, or both. Contacting the media with a...
Perception Creates Reality: The Art of Creating Value

Perception Creates Reality: The Art of Creating Value

I was reading an article that was discussing why the more information, history and context that accompanies a work of art, the more attractive it is to potential buyers or collectors. So, the more you inform potential buyers about your work, the more you increase its...

How Does PR for Artists Work?

We represent artists, but we are also a company comprised of artists. We therefore understand not only the issues and often resistance that comprise marketing ones work, but the issues, time, frustration, joy and wonder that comes from creating a work of art. Our...

Developing a Distinctive Style and Brand for Your Art

When building a brand for you and your art remember: you want your brand to be as distinctive as you are. Some artists like to have their brand extend to themselves and their lives. Others want to keep it primarily focused on their art work. Focus on your strengths,...