by Aubrie | Jul 17, 2012 | Blog
On artist websites, our number one section is usually photos,” So said Warner Bros. Records SVP of New Media, Jeremy Welt, at the Bandwidth Conference in San Francisco. Amazing the difference a few good photos can make. During this time of...
by Aubrie | Jul 13, 2012 | Blog, Featured
If you’re a sculptor, painter, photographer, craftsperson, musician, author, cartoonist and/or performance artist creating your art is step one when it comes to launching a successful career. Once you’ve created your art, you next need to build the bridge between...
by Aubrie | Jul 13, 2012 | Blog
Yes, the music industry has changed and in many ways it’s more challenging than ever before, but with change comes new opportunities. Success can still be had by those who work to create it. The traditional major label options aren’t as great and as varied as they...
by Aubrie | Jul 12, 2012 | Artists, Blog
PR for artists is an art in itself. Effective public relations comes down to compelling storytelling. The more compelling the story, the more effective the PR campaign. Unlike with advertising, or direct marketing or other forms of promotion, by utilizing PR or...
by Aubrie | Jul 12, 2012 | Blog
If you’re an artist, whether a singer, author, actor, painter, sculptor, or director your goal is to share your vision and build a bridge between the public and your art. But there is more that PR can do for you than simply build your customer, client or fan base. ...
by Aubrie | Jul 12, 2012 | Artists, Blog
I began in the media world as a freelance writer. My focus was on music, primarily rock. I learned how the PR and marketing machines worked, but also learned how working with their teams, rock acts formed their own brands and created their own legends. For example,...