How PR Can Further Your Career in the Arts

If you’re an artist, whether a singer, author, actor, painter, sculptor, or director your goal is to share your vision and build a bridge between the public and your art.  But there is more that PR can do for you than simply build your customer, client or fan base. ...
Alice Cooper, Pat Benatar PR- & You

Alice Cooper, Pat Benatar PR- & You

I began in the media world as a freelance writer.  My focus was on music, primarily rock.  I learned how the PR and marketing machines worked, but also learned how working with their teams, rock acts formed their own brands and created their own legends.  For example,...
Art, PR and the Billion Dollar Art Market

Art, PR and the Billion Dollar Art Market

Check out a story about our very successful client, Brendan O’Connell… The art world is a world of business; really big business.  According to a recent segment on 60 Minutes, the market for this art has outperformed the Standard & Poor’s list of...
The Art of P.R.

The Art of P.R.

P.R. for Artists TM & the Art of P.R. Although L.A. is seen by most as the P.R. capital of the world, actually very few local artists know how to effectively promote themselves and their work. Most find it a daunting task, some believe that if they wait long...