by Aubrie | Jul 2, 2015 | Blog
Although developing a strong PR narrative is generally the best way to create a powerful brand for you and for your artwork, don’t think in terms of selling or marketing – think of stories.
Effective PR isn’t about creating ads, commercials, or a sales pitches, but about developing a strong, compelling story told with flair and personality.
by Aubrie | Jun 10, 2015 | Blog
You’re an artist, right?
You’re not a magazine editor. But during this read, let’s pretend you are.
Bear with me. There is method in this madness, to quote that Will guy.
by Aubrie | May 27, 2015 | Blog
Several years ago when I was working as a freelance writer I had the rare opportunity to interview William Burroughs aka famed writer, aka Old Bull Lee from Kerouac’s “On the Road.” I generally interviewed musicians, which was cool, but, since my focus was on writing,...
by Aubrie | May 11, 2015 | Blog
PR and marketing are major components when it comes to launching a successful career as an artist. With that in mind, the following are: 5 PR and Marketing Strategies Successful Artists Use 1. They market themselves and their work! They do their work, create their art...
by Aubrie | May 6, 2015 | Blog
Presenting yourself to an art gallery is not that dissimilar from presenting yourself to the media. It’s not a one-to-one correlation, but the approach is very similar. Below are some pitching tips to consider when contacting one, or both. Contacting the media with a...