FOR IMMEDIATE RELEASE
April 2024
Socially-driven Art Project Meta Betties Launches its 2024 Residency at The Canvas 3.0 Gallery in NYC
New York, NY – Web3 art + advocacy project Meta Betties officially launches its 2024 residency at The Canvas 3.0 Gallery at The Oculus: Westfield World Trade Center with monthly events and activations that bring together art, technology and community activism to create catalysts for social change.
Founded by artist Blakelee Pieroni, Meta Betties is a multidisciplinary digital activism project that intersects art, fashion, performance and the blockchain. A provocative subversion of 1940s pin-up imagery, Meta Betties examines ongoing social issues with aggregated, activist-based tools that not only inform its collectors but also incentivize community action.
The launch of Meta Betties socially-conscious collectibles and activations begins this April with a themed exhibit centered on Climate Change and a rally in support of The Earth Bill (H.R. 598, currently on the floor of Congress). The event is co-hosted by The Earth Bill Network, the organization working to pass scientifically-based federal climate legislation. Subject matter experts will speak about the science behind the bill, while orchestrated digital, physical and performance art will thematically raise awareness and mobilize real-time advocacy from visitors in the gallery.
Please find more details about the initial schedule of events as Meta Betties begins their residency at The Oculus.
NFTNYC 2024: Meta Betties x All of Us Radio
Date: April 4, 2024
Time: 2:00 – 7:00 PM
Location: The Canvas 3.0 in The Shops at The Oculus in Westfield World Trade Center
Meta Betties hosts All of Us Radio for NOT NFT NYC, a convention and live podcast event exploring the Web3 scene and latest trends in the blockchain world. Panel content will include topics such as Web3 IP Products, Ordinals, the current Meme Coin craze, AI, and Web3 Music. Featured speakers include Web3 media personalities @AlexFinnX, @girl_intheverse, @Web3Maxx, and @SpottieWiFi among other leaders in the space.
Simulation Vibes: Meta Betties x Babydolls x Archiv3 Magazine Event
Date: April 4, 2024
Time: 7:30 PM – 1:00 AM
Location: The Canvas 3.0 in The Shops at The Oculus in Westfield World Trade Center
Meta Betties, in partnership with Babydolls DCL and Archiv3 Magazine, hosts Simulation Vibes, a metaverse dance party with live activations, giveaways, Web3 music performers, and art exploring the blurring of the physical and virtual. The event will feature mirrored IRL <-> Metaverse DJ sets + dance party with the Dollhouse world in Decentraland casting across the gallery.
Blast Off Event for The Earth Bill
Date: April 20, 2024
Time: 4:00 – 8:00 PM
Location: The Canvas 3.0 in The Shops at The Oculus in Westfield World Trade Center
Meta Betties hosts The Earth Bill Blast Off on April 20, 2024, from 4:00 – 8:00 PM at The Canvas 3.0 Gallery at The Oculus: Westfield World Trade Center. The event raises awareness for The Earth Bill (H.R. 598) in Congress with an exhibition of digital art and activism, live performances, and scientific information about this flagship bill designed to build a movement powerful enough to save the future.
Chad Frischman will be speaking at the event. He is CEO and Founder of Regenerative Intelligence (RegenIntel), the co-creator of Project Drawdown, co-author of the book Drawdown, and the architect and lead researcher of the Drawdown Solutions Framework, the engine behind the most comprehensive plan ever proposed to solve global warming. As a renowned steward of planetary change, he has spoken at hundreds of major events globally and his TED talk has over 2.3m views.
About Meta Betties
Meta Betties is a concept art collectible that serves as a running social commentary on current events and cultural conflicts. Inspired by classic pin-up girls of 1940s America, Meta Betties are reborn as modern evangelists that call attention to social issues and injustices through iconic symbolism and message. The art is provocative and chaotic, and minted on the Ethereum blockchain each Meta Bettie serves as a timestamp of social issues and human progression as real-world events unfold. The IRL subject matter feeds the project endlessly from year-to-year and collectors get to invest, trade and act on the issues that drive the culture towards progress, or to ruin. The Brand seeks to pioneer new models for using art + the blockchain as a catalyst for social change.
Website: https://www.metabetties.com/
Instagram: @metabetties
Twitter / X: @MetaBetties
About Blakelee Pieroni
Pieroni holds a dance media degree from Marymount Manhattan, complemented by training in oil painting and Sound Design. Integrating these mediums, she has shaped a unique artistic practice showcased in NYC over the past decade. Recognized for choreography, painting, and digital performance art, her work has garnered attention in publications like Time Out, Creatrix, Up Mag, Blockster, SuperChief, and ChaShaMa. In 2023, Pieroni curated “m OTHER,” a group exhibition for stepmothers, evolving into a documentary premiering at the 25th Through Women’s Eyes Film Festival in March 2024. Invited to perform at Art Basel Miami, she presented “Labor of Materiality,” encouraging audience engagement through a chipped egg that scanned to a petition for the Women’s Protection Act of 2023 advocating reproductive freedom.
Currently in residency at The Canvas 3.0 in The Shops at the Oculus in Westfield World Trade Center, she utilizes “Meta Betties,” her concept art collectible minted on the Ethereum Blockchain, to pave the way for digital activism. Pieroni plans to curate exhibitions in the space to creatives of all mediums exploring tech’s intersection with movement, human behavior, and fashion.
Website: https://www.fortheobserver.com/
Instagram: @blakelee_mover